Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Illustration of brand identity elements including logo, colors, typography, and packaging.

A strong brand identity is what sets your business apart, builds trust with your audience, and fosters loyalty. But what exactly is a brand identity, and how can you craft one that genuinely resonates with your target audience? Let’s dive in and explore the elements of a strong brand identity and how it can catapult…

Desktop screen showcasing a cohesive website design emphasizing strong brand identity.

Your website is your brand’s digital storefront. It’s often the first thing potential customers see when they encounter your business online, which is why it’s crucial to make a great first impression. A well-designed website can help build and reinforce your brand identity, making it easier for customers to recognize and connect with your brand.…

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Stratigist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.


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A strategic guide created to help service-based businesses elevate their online presence and attract aligned clients—beautifully and intentionally.


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