Hello friends! Just a few notes on the blog. The categories at the top are manual, meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.
The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!
Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.
Most brands don’t fail because they lack talent—they fail because they blend in. This post breaks down what it takes to build a brand that leads with clarity, presence, and purpose—and how to know when it’s time to realign your message and visuals.
Your brand’s first impression doesn’t begin with what you say — it begins with how you look. Before someone reads your services page, browses your offers, or even follows you on social media, they’re already making instant judgments based on your visual identity. That’s why the design of your brand matters. Not just because it’s…
There comes a moment in business when your brand no longer feels like a fit. Maybe you’ve evolved. Maybe your offerings have shifted. Or maybe you’re attracting clients who aren’t quite aligned. Whatever the reason, something feels off—but the idea of a full rebrand feels overwhelming. Good news: You don’t have to start from scratch…
In today’s competitive landscape, attracting ideal clients is more than just offering a great product or service; it’s about building a brand that resonates with the specific audience you want to reach. Strategic branding is the key to aligning your brand’s identity, message, and values with those of your target market, creating a connection that…
HI, I'M CHELLY
After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.
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