Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Essential features for enhancing direct booking website conversions in the hospitality sector

In the competitive hospitality market, optimizing your direct booking website for conversions is crucial. A well-designed website not only showcases your property but also simplifies the booking process for potential guests. Let’s dive into the top 10 essential features your website needs to effectively drive conversions. 1. Simplified Navigation and Design The layout of your…

Graphs and charts showcasing various metrics, emphasizing the pivotal data points crucial for evaluating the success of an ad campaign.

Advertising campaigns are pivotal for any business’s growth. In our evolving marketing landscape, creating impactful ad campaigns requires a robust strategy, understanding of consumer behavior, creative innovation, and alignment with your brand’s values. Let’s explore what it takes to achieve these effective advertising strategies. Understanding Your Target Audience Connecting with your target audience is central…

Illustration of a polished, modern digital house integrated with website elements, symbolizing the fusion of real estate and impeccable web design.

In the digital age, an engaging real estate website is a fundamental tool for reaching potential clients and growing your business. Here’s a comprehensive look at the essential elements of a superior real estate agent website. 1. High-Quality Visuals Impress your visitors right off the bat with high-quality visuals. Use professional real estate photographers, such…

Creative graphic representation of the five best social media hacks for improved performance and engagement.

Social media has become an indispensable part of our lives, and it’s crucial for businesses to take advantage of it. But with so much competition out there, how can you stand out and make your brand known? Here are five of my favorite social media hacks that are sure to help you boost your brand’s…

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Stratigist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.


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