Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Compass needle pointing towards the word 'Conversion

Because we’re about to dive into a topic that’s been the Achilles heel of many entrepreneurs out there. It’s about that beautiful website you’ve got. Yes, the one you’ve spent countless hours and dollars on. But here’s the million-dollar question: Is it selling or just showcasing? Real-World Example: Joe, a high-end photographer, filled his website…

Target board with branding symbols at the center

Let’s cut to the chase. You’ve got that gut feeling – something’s off. That brand you’ve poured blood, sweat, and tears into? It’s not resonating. And in the realm of business, a brand that doesn’t resonate is a brand that doesn’t convert. Period. Real-World Example: Imagine Nike trying to sell sneakers with an old-world, cursive…

Illustration of a bespoke website interface emphasizing custom design strategy.

In today’s rapidly evolving digital landscape, standing out can be both a goal and a challenge. Brands are no longer competing solely on product or price; they’re vying for digital real estate, user attention, and a memorable online experience. This is where custom web design steps in, serving as a pivotal strategy for brands that…

Comparison between Paid Ads and Organic Reach in Digital Marketing

Have you ever felt torn between the allure of instantaneous results with Paid Ads and the slow, rewarding embrace of Organic Traffic? Trust me, you’re not alone. Every entrepreneur, at some point, faces this pivotal decision in their digital journey. But fear not! I’m here to shed some light on this topic, using the very…

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Strategist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention, creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.

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