Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Modern rental property with laptop displaying a "Book Now" button

The world of short-term rentals has seen a seismic shift in the past decade. With platforms like Airbnb, VRBO, and others taking center stage, individual property owners are presented with a golden opportunity to tap into this lucrative market. But, as with any opportunity, comes competition. To thrive in this fiercely competitive market, it’s paramount…

Illustration of a WordPress logo with a rocket boost, symbolizing growth and potential.

Having a robust online presence isn’t just a luxury—it’s a necessity. WordPress stands out as one of the most versatile and user-friendly platforms for website development. Pair it with the right hosting provider, and you’re setting your business up for unparalleled growth. Here’s how: 1. The Power of WordPress: More Than Just a Blogging Platform…

Online shopping cart with an upward arrow representing growth

E-commerce has revolutionized the way we shop. With the tap of a finger or click of a mouse, the world is at our doorstep. But how do you ensure that your online visitors don’t just browse, but actually buy? Enter the realm of conversion rate optimization. 1. Prioritize Design and Usability In the digital landscape,…

Close-up view of a modern, mobile-friendly B2B website interface with SEO elements highlighted.

The digital age has transformed the way businesses operate and engage with their clientele. As the front door to your organization, a well-designed website can significantly influence how potential partners view your business. Furthermore, its design directly affects your SEO strategy, influencing your digital visibility. Below are comprehensive insights into effective web design practices that…

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Stratigist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.


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