Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Laptop showing a modern service-based website design focused on brand clarity, trust, and conversion strategy

You’ve put in the work — you built the website, crafted the pages, maybe even hired a designer or used a beautiful template. But despite all that effort, you’re still asking: Why aren’t more people converting? If you’re a service-based business, coach, consultant, or creative entrepreneur, you’re not alone. Many brands hit this wall. But…

Modern website design layout on a laptop showcasing strategic design elements that help service-based businesses increase sales and conversions

It’s not enough for your brand to simply exist online — it needs to stand out, resonate, and most importantly, convert. For service-based businesses, this is even more critical. You’re not just selling a product that people can see or touch; you’re selling expertise, trust, and results. That’s why your digital presence has to work…

Flat lay of brand design elements including color swatches, typography samples, and mood board, representing a strategic brand styling guide

Your brand’s first impression doesn’t begin with what you say — it begins with how you look. Before someone reads your services page, browses your offers, or even follows you on social media, they’re already making instant judgments based on your visual identity. That’s why the design of your brand matters. Not just because it’s…

A laptop on a desk with an email signup form open, symbolizing strategic email list growth for businesses

Ready to transform your email list into one of your most powerful business assets? Discover 10 strategic, actionable ways to grow a high-quality email list that drives engagement, boosts conversions, and supports long-term growth — all with the expert guidance of The Agency.

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Stratigist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.


Get on the List for

MY FREE DOWNLOAD

A strategic guide created to help service-based businesses elevate their online presence and attract aligned clients—beautifully and intentionally.


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FOLLOW ALONG @the_agency_marketing — FOLLOW ALONG @the_agency_marketing — FOLLOW ALONG @the_agency_marketing — FOLLOW ALONG @the_agency_marketing — FOLLOW ALONG @the_agency_marketing