Hello friends! Just a few notes on the blog. The categories at the top are manual,  meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.

The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!

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The Agency Blog

Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.


Strategies for crafting compelling website content and SEO in Sioux Falls

In the digital age, content is king. Crafting compelling content for your website is not just about filling pages with words; it’s about creating value for your audience and optimizing for search engines (SEO) to ensure your site is visible to those who are looking for what you offer. Here’s a guide to writing content…

A vibrant CTA button on a website, illustrating effective call-to-action design strategies for improved customer conversion.

Understanding the Power of CTAsA call-to-action is more than just a button or a line of text; it’s an invitation to your audience to take a step further – whether that’s subscribing to a newsletter, downloading a guide, or making a purchase. The best CTAs are those that offer clear value to the visitor and…

An array of vivid colors arranged in a palette, symbolizing the use of color psychology in web design.

Color is far more than a mere aesthetic choice; it’s a potent tool that can significantly influence user perception, emotions, and behaviors. Understanding color psychology is crucial for designers and marketers alike as it enables them to craft a website that not only looks appealing but also aligns with the brand’s message and objectives. In…

A modern, responsive homepage design showcasing key elements for user engagement and brand storytelling

In the realm of digital presence, your homepage is the cornerstone of your brand’s identity. It’s where first impressions are formed and where the connection between potential clients and your brand begins. Today, we delve into the essential elements that create a high-converting homepage, combining elegance with functionality, guiding visitors seamlessly from curiosity to action.…

HI, I'M CHELLY

Founder of The Agency. Creative Director, Brand Stratigist, Entrepreneur.

About Me • About Me • About Me •

After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention—creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.


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