Hello friends! Just a few notes on the blog. The categories at the top are manual, meaning that you'll want to snag those actual links from Wordpress and set the links like you would any other link in Showit.
The "Best Of" section is set to display any of your posts tagged "favorites," so just tag a few posts to ensure those show up there! Otherwise, this blog should be a cinch to use and looks so stunning!
The Agency Blog
Your destination for thoughtful insights on design, branding, style, and strategy—plus a behind-the-scenes look at building a business with purpose.
Most businesses associate website redesigns with January. New year. New goals. New momentum. But the brands that grow with intention don’t wait for January to act. They use the end of the year to position themselves ahead of it. A website is not a reactive tool—it’s a strategic asset. And when approached thoughtfully, the final…
In business, it’s natural to assume that growth comes from expansion. More services, more packages, and more price points often feel like the safest way to increase opportunity. After all, if you offer more options, you should appeal to more people. But in practice, this approach often creates the opposite result. Instead of increasing conversions,…
(And Which Ones to Avoid) Design trends move fast. What feels modern today can feel dated within a year—and for business owners, that creates pressure to constantly “keep up.” But here’s the truth most designers won’t tell you: Not every design trend improves user experience. In fact, many trends that look beautiful on Instagram actively…
Your website is often the first real interaction someone has with your business. Before a conversation.Before a phone call.Before trust is built. And yet, many small businesses treat their website as a checkbox instead of a cornerstone. It looks fine.It functions.It exists. But it doesn’t lead. A purpose-led website changes that. It shifts your site…
HI, I'M CHELLY
Founder of The Agency. Creative Director, Brand Strategist, Entrepreneur.
After building two businesses from the ground up, I’ve learned that the difference between growth and stagnation often comes down to clarity. At The Agency, I help service-based brands refine their presence with intention, creating strategic websites and brand visuals that aren’t just beautiful, but built to convert.
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